Tag: advertising

You Are Being Tracked and Monitored

Tune out, turn off, drop in.

I cut off my cable service about two years ago, and I don’t have access to non-pay broadcast television.  At first, I had a little anxiety about disconnecting myself from the hive, but in all honesty, other than having to wait a day to stream the latest episode of “The Walking Dead,” it hasn’t made that much of a difference in my life.  

One thing I did notice, was how much more peaceful video content became without exposure to advertisements.   One thing about streaming TV shows, you realize how much shorter they are than when peppered with ads.  Many hour-long TV shows are 1/3 advertisements.  I still catch a few ads here and there on HULU and at the free streaming site, Crackle, though it’s usually the same few ads over and over and they are fewer and farther between and of much shorter duration.  But what cutting back my exposure to broadcast advertising has done is made me even more acutely aware of all the other myriad sources of advertising to which my family and I are being exposed.

It’s been years since I’ve listened to the radio.  I never could stand all the advertisements mixed with music so I use a web service (Spotify) to stream whatever I want without ads.  

But turning off the TV and radio have not, unfortunately, made me immune to the bombardment of advertising and propaganda.

Since I’m one of those freaks of society who never learned how to drive, I take a bus, which are often covered with ads on the outside, and strips of ads over the windows on the inside.  There are advertisements at the bus stations and transit centers and on the backseats of cabs, these days, the ads in cabs are broadcast on little screens.  There are advertisements plastered in toilet stalls in bars and restaurants, and video screens in elevators with advertisements.  As you travel along the roadways you cannot avoid the ads on billboards and the sides of buildings.  

The print media, too, lately seems like almost nothing but advertisements.  Have you picked up a fashion magazine lately?  It’s hard to tell where the ads leave off and the content begin.  Newspapers, news magazines, National Geographic, Popular Science, Harper’s, The New Yorker – all crammed full of ads to varying degree.  

But probably the worst and most insidious advertising is on the internet.  Because of the technology of cookies, browsing history, and other “smart” programs that track what sites you visit, what products you look at, what you “like” and even what you post in your Facebook status updates, are all used to expose users to ads targeted expressly to them.  Even on dailykos.com, the advertisement at the top of the page is something I’ve looked at on, for example, Overstock.com.  

When I log on to Facebook, there are ads related to things about which I’ve posted.  Because of my status updates and profile, not to mention the cookies, Facebook knows I live in Seattle, that I’m a mom, that I’m a renter, that I think I’m overweight, and that I smoke.  Since I looked at Rent.com recently, I see advertisements about apartments or for real estate seminars being held in Seattle.  Because I’ve written about quitting smoking my page shows ads about teeth whitening products.  And since I write about getting old and chubby, I see ads that will help melt belly fat.  I belong to one or two groups devoted to Flamenco, so I see ads for the latest Gipsy Kings record, and dance performances coming up in Seattle.  One time my status update contained “goat cheese” and I kid you not, soon after an ad for goat cheese and other gourmet products shows up in my stream.  The ads used to only appear off to the side of one’s feed, but now they are also interspersed throughout users’ feeds as though they were friends’ posts.  

Just like VNRs (video news releases, broadcast segments paid for by corporations or government to look like news segments during a news hour, these advertisements are designed to look like your friends’ posts so that you’ll pay attention rather than scroll past them.  

The internet has overtaken the TV as the number one delivery method of advertising and propaganda and offers a much more fertile ground for ways to intimately track and specifically target certain users.

This bit has been posted to The Stars Hollow Gazette,,Voices on the Square, Docudharma and Daily Kos.

Super Bowl Ads: One Small Step for Man

Last year’s slue of Super Bowl commercials put a new spin on tired traditions.  Hyper-masculinity was predictably glorified and exaggerated, women were shown to be little more than sexual objects, and blatant homophobia was present in a variety of ads.  Each catered to an overarching idea that traditional masculinity was under attack from women, homosexuality, and femininity.  The derisive phrase “the year of anxious masculinity” rightfully summarized the general feel and content of much of what aired.  That particular slate of advertisements was nothing terribly novel in and of itself, but it did hearken back even farther than recent memory.  The antecedent for each was, in part, one pervasive story.

Popular Culture 20110128: Left and Right TeeVee Adverts

This piece was partially inspired by a conversation that I had with Kossack smileycreek in the comments after my most recent Pique the Geek installment.  That commentor’s sig line included words to the effect that all that the Republicans have is fear.

To a point I agree with that, but I would also add greed to it.  Greed has a component of fear in it, since greedy people always have the fear that they will not get enough of whatever their particular greed includes, but is enough of a distinct desire as to be included separately.

On Wednesday past, I logged all of the adverts on two TeeVee shows, source site Glenn Beck from the FOX “News” Channel, and http://cinziamazzamakeup.com/?x=viagra-generico-200-mg-prezzo-piu-basso-a-Genova The Last Word with Lawrence O’Donnell on MSNBC.  I believe that most would agree that one is pretty right wing, and the other pretty left wing.

The Fear Campaign being waged for Oil Industry Independence

There is a battle going on for the hearts and minds of Americans, regarding our Energy Future.

Given the well-funded nature of this Ad Campaign — we probably shouldn’t expect any changes in our “Energy Economics” Future, anytime soon.

http://cinziamazzamakeup.com/?x=vardenafil-senza-ricetta-Genova The Breaking Point

from http://maientertainmentlaw.com/?search=lowest-best-pricing-for-propecia-brand AmericanSolutions  188 Videos



http://www.youtube.com/watch?v…

“Stop the National Energy Tax.”

 — Paid for by American Solutions for Winning the Future.

Who or What is http://cinziamazzamakeup.com/?x=viagra-generico-200-mg-prezzo-piu-basso-a-Napoli ASWF ???

Sounds harmless, enough …

First Rule of effective Public Relations Branding:

order prednisone without a doctor prescription Do No Harm … and sound innocuous.

The Hammer Comes Down: the Truth Attacks DKOS

This is a diary touting a diary on DKOS called No One is Going to Save You Fools”. A big thank-you to thereisnospoon.

Some exerpts.

I’m what they call a Qualitative Research Consultant, or QRC for short.  Here’s my website.  There’s even a whole association of us who meet regularly to discuss ideas and tactics.  Together with the AAPC, the MRA, the AMA, ESOMAR, and a whole host of other organizations you’ve never heard of, we have more power and control than you know.  We’re extremely good at what we do, and we do it all behind the scenes, appealing to and manipulating your subconscious brain in ways that your conscious brain has little to no control over.

Between Thought and Expression

The Australian actress Nicole Kidman testified yesterday before the House International Organizations, Human Rights and Oversight Subcommittee on the subject of violence in film, in particular the sickening amount of onscreen violence against women.  Kidman stated that many roles portray women as weak, as mere sex objects, or as both and that this permissive attitude of debasement contributes greatly to real life acts of violence perpetrated against women.  The actress’ intent was not merely to condemn the film industry for its excesses but also to advance the larger issue of unchecked, infrequently prosecuted violent acts committed against women across the globe.

The Oscar-winning actress said she is not interested in those kinds of demeaning roles, adding that the movie industry also has made an effort to contribute to solutions for ending the violence.  Kidman testified before a House Foreign Affairs subcommittee that is considering legislation to address violence against women overseas through humanitarian relief efforts and grants to local organizations working on the problem.

That notable stories like these get submerged underneath the incessant back-and-forth of partisan or even inter-party bickering surprises me not one iota.  Such stories are often pigeonholed as merely “women’s topics” or moved to the back of the soft news queue, with the tacit assumption that celebrities are incapable of advancing much beyond their own careers or the manufactured drama designed to garnish publicity.  As for this particular example in question, Kidman is notably treading cautiously here, not willing to assign full blame to Hollywood because of her stated belief that it has devoted committed and serious internal efforts towards self-regulation.  Forgive me for being skeptical, because I know that few major money-making industries do an adequate job of policing themselves from within.  Specifically regarding the celluloid conglomerate, it took the Hays Code and then the puritanical Production Code before Tinseltown ever strongly curtailed the content found in moving pictures.          

SEIU ads on Dkos

If you've been to DKos today, you've probably already heard about this. But if you haven't, I thought this needed to be pointed out. Right now, at the top of the Rec List, is a diary by cialis generico o originale flitedocnm discussing something strange going on. Seems that every diary dealing with health care issues, or at least the ones that have tags like “health care”, etc., are being hit with an auto-appended ad.

The ad is from SEIU, and of course is asking to be clicked, and their agenda supported. The problem is, this ad is placed in such a position that it looks like the diarist placed it there intentionally. But in reality the ad is being placed there automatically. It's obvious the ad is being placed there through some programming technique, but what isn't so clear is WHY. Of course part of the answer to “why” is to increase ad revenue, but the other issue is whether the “right or wrong” of this was thought out in advance.

I'm still waiting to see how the site admins, or Markos himself, responds to the complaints about this… and believe me, there are LOTS of complaints, running maybe 95% against. I'm not dumping on DKos, because as of right now it's not clear whether anyone realized how offensive people were gonna find this. I'm hoping they'll come back with, “What was I thinking?!”, and fix the problem. But if it's some new site policy where they can put up an ad anywhere they want, even if it makes it look like the diarist is supporting that ad's agenda, then there's of course a serious problem with that. I feel it's no different than editing the text of a diary or a comment to make it appear that the writer said something he/she didn't. Well, maybe not quite as bad, but still not good… not good at all.

Again, the main reason I'm writing this is not to dump on DKos. It's got a lot of good things going for it, and I don't plan on leaving there anytime soon (if I have any say in it). But there are obviously some issues about that site that get people riled up, and I wanted to give you all a heads up in case this turns into another one.

Of course by the time you read this, it's entirely possible that Markos or someone else will have fixed this, and the whole point of this little rant will become pretty moot. I hope that's what happens.

UPDATE: Just wanted to make it clear I'm not taking a position on SEIU or their healthcare stance. As far as I can tell, they're pretty close to where we want to be (public single-payer option), but not perfect. Regardless, that's not the point. Even if it was Amnesty International, GreenPeace, the ACLU (all of which I completely support), or whatever, it still wouldn't be right to append their ad onto a person's diary and make it look like that person supported the cause, when they may or they may NOT. 

 

Building a smarter planet — really…

This diary starts with the IBM slogan, as viewers were exposed to it in the telecasts of the NFL playoffs this weekend, and speculates on what it would really take to “build a smarter planet.”  Thus I will embark upon a critique of the notion that being “smarter” is the same as being more informed, or cleverer, and suggest a version of “building a smarter planet” that has some planetary wisdom built into it.

(Crossposted at Big Orange)

The ABC’s to Blocking the Future

The various fossil fuel industries have been spending hundreds of millions (if not billions) of dollars to influence the national discussion this year, from campaign contributions to Santa Claus giving out ‘clean coal’ at the Metro exits closest to Congressional offices to sponsoring presidential debates throughout the election cycle.  This fossil foolish promotion of a carbon-heavy, civilization-unfriendly seems to be putting money in many pockets, including public communications companies and broadcast companies.  

For example,  CNN has been earned much from coal industry sponsoring of debates, CBS from ExxonMobil, and ABC has aired Chevron greenwashing Human Energy ads just after debates.

One has to wonder whether this funding has affected ABC’s decision to deny the We Campaign’s Repower America advertisment that criticizes the money that big oil and lobbyists are spending to insure that Americans reman “stuck with dirty and expensive media”.  

Transformational Retrofitting

I got this fool idea in my head a few months ago, and it still hasn’t gone away, so I thought maybe I could just write it out and then I’ll be able to forget it.

It came from a comment I made in an essay by Turkana on torture, back in April, which said, in part:

… just finished telling a market researcher who called why I don’t do market surveys.

After I hung up I thought … and not even angrily, or anything, just thought, maybe that survey company should start surveying how people feel about torturing … about a whole lot of other things than what car folks drive and their favorite breakfast cereal.

And I think of the state of the world and wonder how much of our already present industries and companies and various annoying capitalistic systems could be transformed, retrofitted somehow, to be of help rather than the insult to injury they are now.

John McCain Claims To Be “The One” In New Ad

    Harmful If Swallowed

On the heels of his ad mocking Barack Obama as a Messiah-like figure, John McCain has now anointed himself as generic propecia uses “The One.”

This new ad declares that “Washington’s broken” and “ follow url John McCain knows it.” He admits that “We’re worse off than we were four years ago.” But without acknowledging the brazen hypocrisy, the ad asserts that McCain is “the only” candidate who can fix our broken nation. Then he goes further to seriously describe himself in the same manner he had sarcastically portrayed Obama:

http://maientertainmentlaw.com/?search=accutane-caused-ibs One is ready to lead – McCain”

Free For All: The Media’s Gift To Political Advertisers

In the days leading up to the March 4 primaries in Texas, Ohio, Vermont and Rhode Island, millions of residents of those states (and of America) saw a now infamous advertisement from Hillary Clinton’s campaign.

However, the “Red Phone/3 am” ad was mostly seen by viewers of news programs that broadcast the commercial for free. In effect, the media is providing millions of dollars worth of in-kind contributions to candidates in the name of reporting on the content of their ads.

It didn’t begin with Clinton.

Brought to you by…

News Corpse

The Internet’s Chronicle Of Media Decay.

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