Tag: On This Day in History

Cross posted from The Stars Hollow Gazette

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Find the past “On This Day in History” here.

January 5 is the fifth day of the year in the Gregorian calendar. There are 360 days remaining until the end of the year (361 in leap years).

On this day in 1933, construction starts on what will become one of America’s most famous landmarks: the Golden Gate Bridge. When completed in 1937, the Golden Gate has a 4,200-foot-long suspension span, making it the world’s longest suspension bridge. Since opening to the public in May 1937, almost 2 billion vehicles have crossed the bridge, in both the north- and southbound directions.

The bridge was named not for its distinctive orange color (which provides extra visibility to passing ships in San Francisco’s famous fog), but for the Golden Gate Strait, where the San Francisco Bay opens into the Pacific Ocean. The bridge spans the strait and connects the northern part of the city of San Francisco to Marin County, California.

Before the bridge was built, the only practical short route between San Francisco and what is now Marin County was by boat across a section of San Francisco Bay. Ferry service began as early as 1820, with regularly scheduled service beginning in the 1840s for purposes of transporting water to San Francisco. The Sausalito Land and Ferry Company service, launched in 1867, eventually became the Golden Gate Ferry Company, a Southern Pacific Railroad subsidiary, the largest ferry operation in the world by the late 1920s. Once for railroad passengers and customers only, Southern Pacific’s automobile ferries became very profitable and important to the regional economy. The ferry crossing between the Hyde Street Pier in San Francisco and Sausalito in Marin County took approximately 20 minutes and cost US$1.00 per vehicle, a price later reduced to compete with the new bridge. The trip from the San Francisco Ferry Building took 27 minutes.

Many wanted to build a bridge to connect San Francisco to Marin County. San Francisco was the largest American city still served primarily by ferry boats. Because it did not have a permanent link with communities around the bay, the city’s growth rate was below the national average. Many experts said that a bridge couldn’t be built across the 6,700 ft (2,042 m) strait. It had strong, swirling tides and currents, with water 500 ft (150 m) in depth at the center of the channel, and frequent strong winds. Experts said that ferocious winds and blinding fogs would prevent construction and operation.

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

January 4 is the fourth day of the year in the Gregorian calendar. There are 361 days remaining until the end of the year (362 in leap years).

On this day in 1987, Spanish guitar great Andres Segovia arrives in the United States for his final American tour. He died four months later in Madrid at the age of 94.

Segovia was hailed for bringing the Spanish guitar from relative obscurity to classical status. Born in Spain’s southern region of Andalusia–the original home of the guitar–Segovia studied the piano and cello as a child but soon became captivated with the guitar. Knowing of no advanced teachers of an instrument that was generally banished to the cafes, he taught himself and in 1909 gave his first public performance at the age of 15. To successfully render classical material, Segovia invented countless new techniques for the guitar, and by his first appearance in Paris in 1924, he was a virtuoso. His American debut came four years later in New York City.

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

January 3 is the third day of the year in the Gregorian calendar. There are 362 days remaining until the end of the year (363 in leap years). The Perihelion, the point in the year when the Earth is closest to the Sun, occurs around this date.

On this day in 1938, The March of Dimes is established by President Franklin D. Roosevelt.

March of Dimes is an American health charity whose mission is to improve the health of babies by preventing birth defects, premature birth, and infant mortality.

Polio was one of the most dreaded illnesses of the 20th century, and killed or paralyzed thousands of Americans during the first half of the 20th century. In response, President Franklin D. Roosevelt founded the March of Dimes as the National Foundation for Infantile Paralysis on January 3, 1938. Roosevelt himself was paralyzed with what at the time was believed to be polio, though recent examination has led some to suggest that this diagnosis might have been mistaken. The original purpose of the Foundation was to raise money for polio research and to care for those afflicted with the disease. The name emphasized the national, nonpartisan, and public nature of the new organization, as opposed to private foundations established by wealthy families. The effort began with a radio appeal, asking everyone in the nation to contribute a dime (ten cents) to fight polio.

“March of Dimes” was originally the name of the annual fundraising event held in January by the Foundation. The name “March of Dimes” for the fundraising campaign was coined by entertainer Eddie Cantor as a play on the popular newsreel feature of the day, The March of Time. Along with Cantor, many prominent Hollywood, Broadway, radio, and television stars served as promoters of the charity. When Roosevelt died in office in 1945, he was commemorated by placing his portrait on the dime. Coincidentally, this was the only coin in wide circulation which had a purely allegorical figure (Liberty) on the obverse. To put Roosevelt on any other coin would have required displacing a president or founding father.

Over the years, the name “March of Dimes” became synonymous with that of the charity and was officially adopted in 1979.

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

January 2 is the second day of the year in the Gregorian calendar. There are 363 days remaining until the end of the year (364 in leap years).

On this day in 1962, the folk group The Weavers are banned by NBC after refusing to sign a loyalty oath.

The Weavers, one of the most significant popular-music groups of the postwar era, saw their career nearly destroyed during the Red Scare of the early 1950s. Even with anti-communist fervor in decline by the early 1960s, the Weavers’ leftist politics were used against them as late as January 2, 1962, when the group’s appearance on The Jack Paar Show was cancelled over their refusal to sign an oath of political loyalty.

The importance of the Weavers to the folk revival of the late 1950s cannot be overstated. Without the group that Pete Seeger founded with Lee Hays in Greenwich Village in 1948, there would likely be no Bob Dylan, not to mention no Kingston Trio or Peter, Paul and Mary. The Weavers helped spark a tremendous resurgence in interest in American folk traditions and folk songs when they burst onto the popular scene with “Goodnight Irene,” a #1 record for 13 weeks in the summer and fall of 1950. The Weavers sold millions of copies of innocent, beautiful and utterly apolitical records like “Midnight Special” and “On Top of Old Smoky” that year.

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

January 1 is the first day of the year in the Gregorian calendar. There are 364 days remaining until the end of the year (365 in leap years).

During the Middle Ages under the influence of the Christian Church, many countries moved the start of the year to one of several important Christian festivals – December 25 (the Nativity of Jesus), March 1, March 25 (the Annunciation), or even Easter. Eastern European countries (most of them with populations showing allegiance to the Orthodox Church) began their numbered year on September 1 from about 988.

In England, January 1 was celebrated as the New Year festival, but from the 12th century to 1752 the year in England began on March 25 (Lady Day). So, for example, the Parliamentary record records the execution of Charles I occurring in 1648 (as the year did not end until March 24), although modern histories adjust the start of the year to January 1 and record the execution as occurring in 1649.

Most western European countries changed the start of the year to January 1 before they adopted the Gregorian calendar. For example, Scotland changed the start of the Scottish New Year to January 1 in 1600. England, Ireland and the British colonies changed the start of the year to January 1 in 1752. Later that year in September, the Gregorian calendar was introduced throughout Britain and the British colonies. These two reforms were implemented by the Calendar (New Style) Act 1750.

New Year’s Day

Probably observed on March 1 in the old Roman Calendar, The World Book Encyclopedia of 1984, volume 14, page 237 states: “The Roman ruler Julius Caesar established January 1 as New Year’s Day in 46 BC. The Romans dedicated this day to Janus, the god of gates, doors, and beginnings. The month of January was named after Janus, who had two faces – one looking forward and the other looking backward.” This suggests that New Year’s celebrations are founded on pagan traditions. Some have suggested this occurred in 153 BC, when it was stipulated that the two annual consuls (after whose names the years were identified) entered into office on that day, though no consensus exists on the matter. Dates in March, coinciding with the spring equinox, or commemorating the Annunciation of Jesus, along with a variety of Christian feast dates were used throughout the Middle Ages, though calendars often continued to display the months in columns running from January to December.

Among the 7th century pagans of Flanders and the Netherlands, it was the custom to exchange gifts at the New Year. This was a pagan custom deplored by Saint Eligius (died 659 or 660), who warned the Flemings and Dutchmen, “(Do not) make vetulas, [little figures of the Old Woman], little deer or iotticos or set tables [for the house-elf, compare Puck] at night or exchange New Year gifts or supply superfluous drinks [another Yule custom].” The quote is from the vita of Eligius written by his companion, Ouen.

Most countries in Western Europe officially adopted January 1 as New Year’s Day somewhat before they adopted the Gregorian calendar. In England, the Feast of the Annunciation on March 25, was the first day of the new year until the adoption of the Gregorian Calendar in 1752. The March 25 date was known as Annunciation Style; the January 1 date was known as Circumcision Style, because this was the date of the Feast of the Circumcision, being the eighth day counting from December 25 when Christ was believed to be born. This day was christened as the beginning of the New Year by Pope Gregory as he designed the Liturgical Calender.

As you can see there were a lot of events that happened on this day over the centuries. Some of them significant, even momentous, some not so much but interesting as a kind of trivia. I am not even going to attempt to edit that list today.

Thank you all so much for your work and contributions to this site. We at The Stars Hollow Gazette and Docudharma wish you and yours a Happy, Healthy and Prosperous New Year.  

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

December 30 is the 364th day of the year (365th in leap years) in the Gregorian calendar. There is one day remaining until the end of the year.

Today history was made in in Parson’s Kansas where the last roll of Kodachrome was processed at Dwayne’s Photo Shop, the only Kodak certified processor of Kodachrome film in the world as of 2010. The final roll of 36-frame Kodachrome to be manufactured was tracked by National Geographic; it was shot by photographer Steve McCurry.

PARSONS, Kan. – An unlikely pilgrimage is under way to Dwayne’s Photo, a small family business that has through luck and persistence become the last processor in the world of Kodachrome, the first successful color film and still the most beloved.

That celebrated 75-year run from mainstream to niche photography is scheduled to come to an end on Thursday when the last processing machine is shut down here to be sold for scrap.

One of the toughest decisions was how to deal with the dozens of requests from amateurs and professionals alike to provide the last roll to be processed.

In the end, it was determined that a roll belonging to Dwayne Steinle, the owner, would be last. It took three tries to find a camera that worked. And over the course of the week he fired off shots of his house, his family and downtown Parsons. The last frame is already planned for Thursday, a picture of all the employees standing in front of Dwayne’s wearing shirts with the epitaph: “The best slide and movie film in history is now officially retired. Kodachrome: 1935-2010.”

I have fond memories of my 35mm Yashika and Canon cameras.

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

December 29 is the 363rd day of the year (364th in leap years) in the Gregorian calendar. There are two days remaining until the end of the year.

On this day in 1890, the Wounded Knee Massacre took place near Wounded Knee Creek (Lakota: Cankpe Opi Wakpala) on the Lakota Pine Ridge Indian Reservation in South Dakota.

In the years prior to the Massacre, the U.S. Government continued to coerce the Lakota into signing away more of their lands. The large bison herds, as well as other staple species of the Sioux diet, had been driven nearly to extinction. Congress failed to keep its treaty promises to feed, house, clothe and protect reservation lands from encroachment by settlers and gold miners; as well as failing to properly oversee the Indian Agents. As a result there was unrest on the reservations.

On December 28, the day before the massacre, , a detachment of the U.S. 7th Cavalry Regiment commanded by Major Samuel M. Whitside intercepted Spotted Elk’s (Big Foot) band of Miniconjou Lakota and 38 Hunkpapa Lakota near Porcupine Butte and escorted them 5 miles westward (8 km) to Wounded Knee Creek where they made camp.

The rest of the 7th Cavalry Regiment arrived led by Colonel James Forsyth and surrounded the encampment supported by four Hotchkiss guns.

On the morning of December 29, the troops went into the camp to disarm the Lakota. One version of events claims that during the process of disarming the Lakota, a deaf tribesman named Black Coyote was reluctant to give up his rifle claiming he had paid a lot for it. A scuffle over Black Coyote’s rifle escalated and a shot was fired which resulted in the 7th Cavalry opening firing indiscriminately from all sides, killing men, women, and children, as well as some of their own fellow troopers. Those few Lakota warriors who still had weapons began shooting back at the attacking troopers, who quickly suppressed the Lakota fire. The surviving Lakota fled, but U.S. cavalrymen pursued and killed many who were unarmed.

By the time it was over, at least 150 men, women, and children of the Lakota Sioux had been killed and 51 wounded (4 men, 47 women and children, some of whom died later); some estimates placed the number of dead at 300. Twenty-five troopers also died, and thirty-nine were wounded (6 of the wounded would also die). It is believed that many were the victims of friendly fire, as the shooting took place at close range in chaotic conditions.

More than 80 years after the massacre, beginning on February 27, 1973, Wounded Knee was the site of the Wounded Knee incident, a 71-day standoff between federal authorities and militants of the American Indian Movement.

The site has been designated a National Historic Landmark.

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

December 28 is the 362nd day of the year (363rd in leap years) in the Gregorian calendar. There are three days remaining until the end of the year.

On this day in 1895, the first commercial movie is screened in Paris.

On this day in 1895, the world’s first commercial movie screening takes place at the Grand Cafe in Paris. The film was made by Louis and Auguste Lumiere, two French brothers who developed a camera-projector called the Cinematographe. The Lumiere brothers unveiled their invention to the public in March 1895 with a brief film showing workers leaving the Lumiere factory. On December 28, the entrepreneurial siblings screened a series of short scenes from everyday French life and charged admission for the first time.

Movie technology has its roots in the early 1830s, when Joseph Plateau of Belgium and Simon Stampfer of Austria simultaneously developed a device called the phenakistoscope, which incorporated a spinning disc with slots through which a series of drawings could be viewed, creating the effect of a single moving image. The phenakistoscope, considered the precursor of modern motion pictures, was followed by decades of advances and in 1890, Thomas Edison and his assistant William Dickson developed the first motion-picture camera, called the Kinetograph. The next year, 1891, Edison invented the Kinetoscope, a machine with a peephole viewer that allowed one person to watch a strip of film as it moved past a light.

In 1894, Antoine Lumiere, the father of Auguste (1862-1954) and Louis (1864-1948), saw a demonstration of Edison’s Kinetoscope. The elder Lumiere was impressed, but reportedly told his sons, who ran a successful photographic plate factory in Lyon, France, that they could come up with something better. Louis Lumiere’s Cinematographe, which was patented in 1895, was a combination movie camera and projector that could display moving images on a screen for an audience. The Cinematographe was also smaller, lighter and used less film than Edison’s technology

The Lumière brothers, Auguste Marie Louis Nicolas (19 October 1862, Besancon, France – 10 April 1954, Lyon) and Louis Jean (5 October 1864, Besancon, France – 6 June 1948, Bandol), were among the earliest filmmakers in history. (Appropriately, “lumière” translates as “light” in English.)

(In) 1862 and 1864, and moved to Lyon in 1870, where both attended La Martiniere, the largest technical school in Lyon. Their father, Claude-Antoine Lumière (1840-1911), ran a photographic firm and both brothers worked for him: Louis as a physicist and Auguste as a manager. Louis had made some improvements to the still-photograph process, the most notable being the dry-plate process, which was a major step towards moving images.

It was not until their father retired in 1892 that the brothers began to create moving pictures. They patented a number of significant processes leading up to their film camera – most notably film perforations (originally implemented by Emile Reynaud) as a means of advancing the film through the camera and projector. The cinèmatographe itself was patented on 13 February 1895 and the first footage ever to be recorded using it was recorded on March 19, 1895.

Their first public screening of films at which admission was charged was held on December 28, 1895, at Salon Indien du Grand Cafè in Paris. This history-making presentation featured ten short films, including their first film, Sortie des Usines Lumière a Lyon (Workers Leaving the Lumière Factory). Each film is 17 meters long, which, when hand cranked through a projector, runs approximately 50 seconds.

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

December 27 is the 361st day of the year (362nd in leap years) in the Gregorian calendar. There are four days remaining until the end of the year.

On this day in 1932, Radio City Music Hall opened in New York City.

The 12-acre complex in midtown Manhattan known as Rockefeller Center was developed between 1929 and 1940 by John D. Rockefeller, Jr., on land leased from Columbia University. The Radio City Music Hall was designed by architect Edward Durell Stone and interior designer Donald Deskey in the Art Deco style. Rockefeller initially planned a new home for the Metropolitan Opera on the site, but after the Stock Market Crash of 1929, the plans changed and the opera company withdrew from the project.

Its originally planned name was International Music Hall. The names “Radio City” and “Radio City Music Hall” derive from one of the complex’s first tenants, the Radio Corporation of America. Radio City Music Hall was a project of Rockefeller; Samuel Roxy Rothafel, who previously opened the Roxy Theatre in 1927; and RCA chairman David Sarnoff. RCA had developed numerous studios for NBC at 30 Rockefeller Plaza, just to the south of the Music Hall, and the radio-TV complex that lent the Music Hall its name is still known as the NBC Radio City Studios.

The Music Hall opened to the public on December 27, 1932 with a lavish stage show featuring Ray Bolger and Martha Graham. The opening was meant to be a return to high-class variety entertainment. The new format was not a success. The program was very long and individual acts were lost in the cavernous hall. On January 11, 1933, the Music Hall converted to the then familiar format of a feature film with a spectacular stage show which Rothafel had perfected at the Roxy Theatre. The first film was shown on the giant screen was Frank Capra’s The Bitter Tea of General Yen starring Barbara Stanwyck and the Music Hall became the premiere showcase for films from the RKO-Radio Studio. The film plus stage spectacle format continued at the Music Hall until 1979 with four complete performances presented every day.

By the 1970s, changes in film distribution made it difficult for Radio City to secure exclusive bookings of many films; furthermore, the theater preferred to show only G-rated movies, which further limited their film choices as the decade wore on. Regular film showings at Radio City ended in 1979. Plans were made to convert the theater into office space, but a combination of preservation and commercial interests resulted in the preservation of Radio City and in 1980, after a renovation, it reopened to the public.

Radio City Music Hall is currently leased to and managed by Madison Square Garden, Inc. Movie premieres and feature runs have occasionally taken place there but the focus of the theater throughout the year is now on concerts and live stage shows. The Radio City Christmas Spectacular continues to be an important annual event. The Music Hall has presented most of the leading pop and rock performers of the last 30 years as well as televised events including the Grammy Awards, the Tony Awards, and the MTV Music Awards.

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

December 26 is the 360th day of the year (361st in leap years) in the Gregorian calendar. There are five days remaining until the end of the year.

On this day in 1776, Gen. George Washington wins first major U.S. victory at Trenton

At approximately 8 a.m. on the morning of December 26, 1776, General George Washington’s Continental Army reaches the outskirts of Trenton, New Jersey, and descends upon the unsuspecting Hessian force guarding the city. Trenton’s 1,400 Hessian defenders were still groggy from the previous evening’s Christmas festivities and had underestimated the Patriot threat after months of decisive British victories throughout New York. The troops of the Continental Army quickly overwhelmed the German defenses, and by 9:30 a.m.Trenton was completely surrounded.

The image of ragged farm-boy Patriots defeating drunken foreign mercenaries has become ingrained in the American imagination. Then as now, Washington’s crossing and the Battle of Trenton were emblematic of the American Patriots’ surprising ability to overcome the tremendous odds they faced in challenging the wealthy and powerful British empire.

The Battle of Trenton took place on December 26, 1776, during the American Revolutionary War, after General George Washington’s crossing of the Delaware River north of Trenton, New Jersey. The hazardous crossing in adverse weather made it possible for Washington to lead the main body of the Continental Army against Hessian soldiers garrisoned at Trenton. After a brief battle, nearly the entire Hessian force was captured, with negligible losses to the Americans. The battle significantly boosted the Continental Army’s flagging morale, and inspired re-enlistments.

The Continental Army had previously suffered several defeats in New York and had been forced to retreat through New Jersey to Pennsylvania. Morale in the army was low; to end the year on a positive note, George Washington-Commander-in-Chief of the Continental Army-devised a plan to cross the Delaware River on Christmas night and surround the Hessian garrison.

Because the river was icy and the weather severe, the crossing proved dangerous. Two detachments were unable to cross the river, leaving Washington and the 2,400 men under his command alone in the assault. The army marched 9 miles (14 km) south to Trenton. The Hessians had lowered their guard, thinking they were safe from the American army, and did not post a dawn sentry. After having a Christmas feast, they fell asleep. Washington’s forces caught them off guard and, before the Hessians could resist, they were taken prisoner. Almost two thirds of the 1,500-man garrison was captured, and only a few troops escaped across Assunpink Creek.

Despite the battle’s small numbers, the American victory inspired rebels in the colonies. With the success of the revolution in doubt a week earlier, the army had seemed on the verge of collapse. The dramatic victory inspired soldiers to serve longer and attracted new recruits to the ranks.

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

December 25 is the 359th day of the year (360th in leap years) in the Gregorian calendar. There are six days remaining until the end of the year. This day is commonly known as Christmas Day.

On this day in 1818, the first performance of “Silent Night” takes place in the church of St. Nikolaus in Oberndorf, Austria.

The original lyrics of the song Stille Nacht were written in Austria by the priest Father Joseph Mohr and the melody was composed by the Austrian headmaster Franz Xaver Gruber. In 1859, John Freeman Young (second Bishop, Episcopal Diocese of Florida) published the English translation that is most frequently sung today. The version of the melody that is generally sung today differs slightly (particularly in the final strain) from Gruber’s original, which was a sprightly, dance-like tune in 6/8, as opposed to the slow, meditative lullaby version generally sung today. Today, the lyrics and melody are in the public domain.

Cross posted from The Stars Hollow Gazette

This is your morning Open Thread. Pour your favorite beverage and review the past and comment on the future.

Find the past “On This Day in History” here.

December 24 is the 358th day of the year (359th in leap years) in the Gregorian calendar. There are seven days remaining until the end of the year. This day is commonly known as Christmas Eve.

On this day in 1955, NORAD begins tracking Santa in what will become an annual Christmas Eve tradition.

According to NORAD’s official web page on the NORAD Tracks Santa program, the service began on December 24, 1955. A Sears department store placed an advertisement in a Colorado Springs newspaper. The advertisement told children that they could telephone Santa Claus and included a number for them to call. However, the telephone number printed was incorrect and calls instead came through to Colorado Spring’s Continental Air Defense Command (CONAD) Center. Colonel Shoup, who was on duty that night, told his staff to give all children that called in a “current location” for Santa Claus. A tradition began which continued when the North American Aerospace Defense Command (NORAD) replaced CONAD in 1958.

On Christmas Eve, the NORAD Tracks Santa website videos page is generally updated each hour, when it is midnight in a different time zone. The “Santa Cam” videos show CGI images of Santa Claus flying over famous landmarks. Each video is accompanied by a voice-over, typically done by NORAD personnel, giving a few facts about the city or country depicted. Celebrity voice-overs have also been used over the years. For the London “Santa Cam” video, English television personality and celebrity Jonathan Ross did the voice-over for 2005 to 2007 and the former Beatles drummer Ringo Starr narrated the same video in 2003 and 2004. In 2002, Aaron Carter provided the voice-over for three videos.

The locations and landmarks depicted in some of the “Santa Cam” videos have changed over the years. In 2009, twenty-nine “Santa Cam” videos were posted on the website. In previous years, twenty-four to twenty-six videos had been posted.

NORAD relies on volunteers to make the program possible. Many volunteers are employees at Cheyenne Mountain and Peterson Air Force Base. Each volunteer handles about forty telephone calls per hour, and the team typically handles more than 12,000 e-mails and more than 70,000 telephone calls from more than two hundred countries and territories. Most of these contacts happen during the twenty-five hours from 2 a.m. on December 24 until 3 a.m. MST on December 25.Google Analytics has been in use since December 2007 to analyze traffic at the NORAD Tracks Santa website. As a result of this analysis information, the program can project and scale volunteer staffing, telephone equipment, and computer equipment needs for Christmas Eve.

By December 25, 2009, the NORAD Tracks Santa program had 27,440 twitter followers and the Facebook page had more than 410,700 fans.